1. Creating a “channel trailer”

Once you know how to start the channel, it is a good idea to create a trailer or teaser video to use in promoting it. You can find the channel trailer on the top of the channel page, and this usually plays automatically when a person visits the channel.

Creating a YouTube channel trailer to use in gaining more subscribers

Creating a trailer is going to give you the chance of showing visitors who have not subscribed to what they can expect from the channel.

You don’t have to create a new video; you can take footage from your past videos and stitch them together. Another option is creating a video where you directly pitch to the visitor.

2. Coming up with a pitch

One tool that many people underestimate is an elevator pitch, and all self-starters need to know this. This applies to you whether you are a creator, freelancer, or entrepreneur.

This is the same case when it comes to YouTubers.

If you want to succeed as a YouTuber, then consider using the pitch in your intro, about section, closing, or wherever you need to tell your visitors what the channel is all about and what they can expect.

If you watch many YouTube videos, you will notice that the YouTubers tend to end it in the form of “If you like this video, then like, leave a comment below, and subscribe to this channel”. This is commonly used as the outro of the video. You should use the outro to tease the content that is still coming instead of what they have just watched.

The pitch to your viewers should not be that complicated. It can be as simple as “If you enjoyed watching this video, then you can like it, leave a comment below, and subscribe to our channel” then follow it with a teaser of what they can expect next. These couple of seconds are key because they capture the essence of the channel in a way that gives them a reason to subscribe to your channel. To increase YouTube views visit Ytfab.com.

3. Designing eye-popping video thumbnails

There are some ways thumbnails are more powerful compared to titles when it comes to gaining subscribers on YouTube.

You should be investing time and effort in ensuring consistency because you want the channel to look coherent. You will be provided with frames to use as thumbnails by YouTube, but it is a good idea to design your thumbnails.

Make use of Canva (it is a free software) when creating your thumbnails for your videos so you will be able to grab the attention of your viewers while having the chance of making your thumbnails coherent.

You will see a lot of difference when you start doing this. Every video is going to be more clickable and you will be able to communicate more easily on what the brand is about, which is something a potential subscriber will want to know.

Creating eye-popping thumbnails for your YouTube videos is going to help you in getting more subscribers.

You can easily get lost in the creation process as a creator and forget about distribution; how are the people going to watch the videos if they don’t see it?

You will be able to get some views from the built-in audience of YouTube, but you should consider audiences outside the platform.

4. Collaborating with other YouTubers who have the same audience as you

Collaborations are common on YouTube because it gives creators the chance of reaching a new audience.

Reach out to a YouTuber you like and suggest cross-promotion. A common way of doing this is having the other creator appearing in one of your videos and you appear on theirs too. This is mutually beneficial for you because you will be getting access to each other’s audience.

A good example of this is Harley Morestein of Epic Meal Time and Sean Evans of Hot Ones. Sean was on pic Meal Time cooking up spicy ribs and Harley was on Hot Ones eating hot wings. Both of their channels are about food and entertaining viewers at the same time. This was a match made in heaven.

5. Covering the hype, but not trying to create it every time

You should make videos going after the existing hype because you already know there is interest.

When you create a video that is based on a current trend or celebrity, you will have the chance of bringing some of the attention back to the channel and get new subscribers who find the content overlapping with yours.

Some good examples are:

Instead of always posting your original music, cover existing ones

Create parody videos of things going viral (like fidget spinners or Pokemon Go)

Respond to another YouTuber

React to a viral video

Newsjacking a hot story being covered by the media

When you time the posts right, then you will be relevant to the viewers considering your videos and lead to them viewing and subscribing to your channel.